The deeper I dive into web3, the more ways I find to experiment with how I get my work out into the world.
To that end, I’ve been playing around with a new(ish) web3 publishing platform called Mirror. In simplest terms, Mirror moves the basics of the online authorship model introduced by Medium or Substack onto the Ethereum blockchain. This allows writers (and other creators, although for me, Mirror is uniquely suited to wordsmiths where other NFT platforms favor visual artists or musicians) to post their work, have it validated as a distinct digital asset (essentially a web3 copyright), and then mint editions of that work as NFTs.
Right now, you can visit my Mirror profile to read and invest in six of the essays that appear in my book NEVER NORMAL: Uncommon Ideas for Leaders Who Won’t Settle For the Status Quo. This includes the title essay that to date has only been available in the book.
Each of the six essays is available as a limited edition NFT, with versions ranging from a mere 0.01 ETH (approximately $28 USD at today’s price of Ethereum) for one of 500 versions of ‘common’ rarity to 1 ETH ($2,800 USD in round numbers) for one of just five ‘legendary’ versions. The tiered structure allows each supporter to come aboard at a price that’s comfortable to them, while ensuring the kind of scarcity that makes NFTs in general valuable in the eyes of other collectors.
(Not financial advice and — as the web3 kids like to say — do your own research.)
Sound interesting? Open to supporting my writing and my work?
Visit me on Mirror. Read (for free) and choose to mint any of my six essays. Pick your level of investment, and purchase with your Ethereum wallet (Metamask, Coinbase Wallet, etc.)
I’m curious to see how this will work. And I’m realistic enough to realize it may not work at all! And that’s OK. But if it does work, I’ll likely upload the remaining 10 NEVER NORMAL essays, essentially repurposing the entire book as a series of collectible NFTs. And either way, I’ll be gaining some valuable learning about alternative models for monetizing my content without the backing of a big book publisher or the logistical hassles of producing an indie title on my own.
