Ideas...
At the Intersection of Business, Technology & Culture
Digital Will Be the Least of All Disruptions
In this new video, culled from a recent virtual keynote, I look at the wide range of shocks that will disrupt businesses in the Never
My Message to Marketers at the B2B Marketing Exchange
Last week I had the pleasure of keynoting B2B Marketing Exchange: Next-Level ABM — the first edition of the popular B2BMX conference to focus specifically
What is Digital Transformation, Really? (2021)
There’s no denying that the COVID-19 pandemic forced many organizations to accelerate their digital transformation programs as customers, employees, partners and even suppliers went digital-by-default.
Three Tips for Accelerating Digital Transformation
Just months into 2020, Microsoft CEO Satya Nadella noted, “We’ve seen two years’ worth of digital transformation in two months.” Of course, the vast majority
Full Keynote Video: Transformation & the Future of Customer Support
Last year, I delivered the opening keynote at Support World Live, the largest gathering of technology support professionals (taking place online for the first time
Full Keynote Video: Digital Transformation (Oil & Gas)
It has been almost exactly one year since I last hopped a plane to present at my last physical event (a leadership conference for PepsiCo
Minter Dialogue Podcast Appearance: Navigating the NEVER NORMAL
This week, I return to my friend Minter Dial’s long-running and always excellent podcast, the Minter Dialogue, for a lively chat about some of the
Greg Verdino Interview Kicks Off Fellow Digitals Web Series
Fellow Digitals — the digital workplace technology company known for solutions like the Viadesk social intranet platform and the Coursepath LMS — just launched a
The Future of Work is Never Normal
A couple of weeks ago, I discussed the future of work with someone I worked with in the distant past — and naturally, the conversation
The Book That Took Eight Years to Write (But Takes Just a Few Seconds to Pre-Order)
One week from today, my new book — NEVER NORMAL — will start shipping. Subtitled “Uncommon Ideas for Leaders Who Refuse to Settle for the
Greg Verdino at Brand ManageCamp 2019 (Full Video)
Live events feel like they’re a lifetime away. So does September 2019, but that’s when I presented my take on trends shaping the future of
Adapt Manifesto on ‘Across the Pond’ Ep.17
Marketing transformation consultant Samuel Monnie and I have been in each others’ orbit for a decade or so — since right around the time microMARKETING
2020: The Year Digital Transformation Dies
Watson, we have a problem. According to research from McKinsey & Co, 70% of all transformations fail. For transformations of the digital sort, that number
Introducing the Adapt Manifesto
adaptability (noun). the quality of being able to adjust readily to new conditions Adaptability has never been more important than it is today. The ability
Everything is Exponential
Anyone who has seen me speak might get the sense that I’m obsessed with exponential curves. I spend a fair bit of my stage time
What’s the Future of Marketing?
What’s the future of marketing? This is the question I set out to answer when I took the stage at the 2019 edition of the
True Transformation: The Future Favors the Bold
The next round of organizations to fail in the wake of disruption will do so not because their leaders didn’t see the future coming, but
Catch Me on the Technotopia Podcast with John Biggs
Tune into the latest episode of John Biggs‘ Technotopia podcast to hear our conversation about digital transformation, the future of work, why thinking about the
Grab Greg's Latest Book
NEVER NORMAL: Uncommon Ideas for Leaders Who Won't Settle For the Status Quo
The new normal you’re waiting for is never going to happen. Welcome to the NEVER NORMAL — the new era in which leaders, teams, organizations and entire industries will need to adapt to wave after wave of relentless change. NEVER NORMAL features 16 of Greg’s most provocative business essays from 2012 through today.
His uncommon ideas about business are as relevant today as they were on the days the essays were written, as organizations of all shapes and sizes grapple with the urgent need to adapt to a very different post-pandemic world.
Join the Adaptability Movement
Turn Greg’s ideas into lasting impact. Discover the two essential tools for measuring and growing your personal, professional, and organizational adaptability.
The AQai adaptability assessment provides a scientifically validated measure of your personal AQ across 15 sub-dimensions.
The Adapt Manifesto aims to align leaders around a set of seven core values and 10 practical principles that provide a step-by-step action plan for repeatedly and reliably adapting to change.
