ChatGPT Plugins: The Battle of the Chatboxes Begins
OpenAI just announced the availability of plugins inside ChatGPT. Well, sort of — they’re rolling them out to paid ChatGPT Plus users first, using a waitlist, then gradually making them available more widely over time. What Are ChatGPT Plugins? Plugins are extensions that install and run inside ChatGPT, allowing the large language model to […]
Beyond AI Hype: For Marketers, Strategy Equals Success
AI isn’t new to marketing. Anything but. For years, artificial intelligence has been baked into ad targeting and performance analytics, sentiment analysis and social listening, copy testing and content personalization, and email and search engine optimization. In many cases, machine learning has been churning away in the background, making the art of marketing more scientific […]
